Nightclub & Bar 2021

2021 Beverage Trends to Know to Drive More Sales (Room S220)

28 Jun 21
3:00 PM - 3:50 PM

Tracks: Food & Beverage, Full Schedule NCB

The beverage industry is constantly changing and evolving, but what do you need to know to make sure that your business stays ahead of the curve? In this presentation, we will discuss the latest trends in beverages including RTDs (ready-to-drink), RTS (ready-to-serve), spirits, draft cocktails, and growing categories like coffee and tea. We'll cover how these categories are developing as well as provide information on which brands have the potential for growth in the future. This session will breakdown how businesses can use insights from the panel to drive their own sales by making changes within their product lineup or marketing strategies.