NSC Safety

Improving Road Safety by Understanding What Goes Into a Crash and Technology to Reduce Those Factors

In 2018, the World Health Organization reported that 1.35 million people died on the road. At Cambridge Mobile Telematics, our goal is to improve road safety by understanding what goes into a crash, and then building technology to reduce those factors. In 2019, we found that more than half of vehicle crashes were a result of phone distraction. In this session, we’ll discuss how accurate measurement of driving quality – acceleration, speeding, hard braking, turning and mobile phone distraction – with smartphone and IoT sensors can generate behavioral feedback to make better drivers.