2019 ASD Market Week March

Listing Optimization that Increases Conversions (Room Show Floor, Booth #C3124)

19 Mar 19
2:00 PM - 2:45 PM

Tracks: IMA

Listing Optimization is a process overlooked by many sellers in their bid to grow sales and build their businesses. Too often they focus on quantity over quality and leave money on the table. By investing time into your Amazon listings, you can build a business that returns that energy ten-fold. Unfortunately, time is often the one thing that we cannot seem to find enough of. In this discussion Barbara will go over the characteristics of a great listing, including the six main images you should have and the importance of quality titling and copy. She will then break it down into a series of continuous improvement steps designed to get your listings selling faster and sooner, so you can best utilize your time on focus your energy for the best results. The goal of this process is to get your listings selling faster, minimize advertising and storage costs and ultimately allow you to maximize your time and effort for the greatest return.