FETC 2019

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$W034 | Gen Z: It’s Complicated (Room SOUTH 330C)

27 Jan 19
10:30 AM - 12:30 PM

Tracks: Future of EdTech Administrator

Do we really know our learners? What are the entry points for building strong relationships with Generation Z learners? How do we help parents better understand Generation Z? Using danah boyd’s research (It’s Complicated) and the research of a contemporary marketing firm, we will challenge our assumptions and brainstorm strategies we can use to best meet the needs of today’s digital generation.