IAAPA Attractions Expo 2018

What Is Hiding in Your Data? (Room S320ABCD)

Join a panel of industry experts in a thought-provoking session, as they share their know-how in data gathering and using data in daily operations. In a world driven by data, learn how data can be collected and used to drive key decisions. Ticket and attendance data, merchandise purchases, customer data, and customer feedback can all be used to help drive revenue for your operation.