To the outdoor industry, protecting our nation's public lands is our business! These vital lands are the very foundation of our massive outdoor recreation economy, which employs over 7.6 million Americans and generates over $887 billion dollars in consumer spending.
Join us live to hear Secretary Sally Jewell set the record straight on Bears Ears and rally the industry to continue to use our political power to fight for public lands. Governor Steve Bullock will show us how outdoor recreation helps drive Montana's economy. Also in the house are The North Face climbing athletes Cedar Wright and Alex Honnold. With humor and humility, they will share their experiences and adventures on some of America’s most beautiful landscapes and bring to life why they advocate strongly for public lands.