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Sessions Speakers Buzz

Experience Our Bar Safari (Room Grande Ballroom)

01 Mar 17

11:15 AM - 12:15 PM

Tracks: Workshop Series 3

Speaker(s): Patrick McGinn, Director of Account Management, iMi Agency; Donna Ruch, Account Manager, MarkeTeam; Michelle Fossett, Chief Marketing Officer, Patrick Henry Creative Promotions

Moderator(s): Donna Hood-Crecca, Associate Principal, Technomic, Inc.;

Which restaurants and bars are targeting Millennials with their drink programs and hitting the mark? To find out, the beverage experts at these key agencies each led a group of beverage professionals on drink safaris in key markets across the country. The

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