The Orgill Traffic Drivers are a new buying offering that helps Orgill dealers promote an assortment of timely products at a discount. Developed for use as a component of a dealer’s overall marketing campaign, Traffic Drivers provide dealers an opportunity to compete for customer interest without giving up margin.
This presentation is a must for dealers that want to strategically plan ahead and maximize the best buying and marketing opportunities, and gain an edge on their competition.
Attendees will:
- Understand what Orgill Traffic Drivers are and how to effectively leverage them to increase store traffic and drive sales.
- Distinguish between Orgill Traffic Drivers, Door Busters, and regular priced items.
- Review promotional timelines for booking and buying.
Learn about how Orgill Traffic Drivers relate to circulars.