Abstract: As the global market for sensor-based products increases with the rise of IoT and wearable electronics, there is a parallel need for continued development and innovation for new sensors and components, utilizing new innovations in materials, manufacturing and integration. In China specifically, a heightened focus on domestic capabilities in design, manufacturing and integration exists as China takes steps to strengthen its local sourcing capabilities. SITRI was formed to both serve this need domestically and provide a platform to service the global appetite for sensor innovation. This talk will give an overview of SITRI’s organization, resources and plans to support this need, as well as discuss macro trends in the China market overall.