Summer Fancy Food Show 2016

Wired Youth and Wise Elders: The Rising Influence of Gen Z and Boomers on Specialty Food Trends

27 Jun 16
8:00 AM - 9:00 AM

Tracks: All Audiences

Gen Z is poised to replace Millennials as the most coveted consumer demographic. They will be the most ethnically diverse, globally socially connected consumers yet. Gain insights into this generation’s formative attitudes and behaviors around food culture that will shape your business in the not-so-distant future. By contrast, we will explore the influence that Baby Boomers are having on the food industry as the original "fresh, less processed" group.