VIBE 2019
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Build a Better Beer List in an Era of Change
(
Room
Harbor 3
)
26 Feb 19
1:30 PM
-
2:30 PM
Speaker: Bart Watson-Brewers Association - The pace of change has never been faster in the beer industry. In an era where breweries and brands proliferate, styles and tastes shift seemingly overnight, and choices range from hyper-local to global, building a beer program takes more thought than ever. Join BA Chief Economist Bart Watson as he breaks down the latest data on changes in the beer industry to help you think about your beer program and maximizing your beer sales. This talk will cover style data, consumer preferences and demographics, competition with taprooms, and more.
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