Make Pre-owned Great Again!
(Room 3003W)
26 Jan 19
9:00 AM
-
10:00 AM
Tracks:
NADA Dealer/Executive
In the past three years pre-owned vehicle net profitability has sharply declined while vehicle and customer acquisition costs have increased. This workshop will review today’s used-vehicle market and the flaws of most dealer strategies, then show the high-profit strategies some dealers are using. Attendees will learn five unique methods of acquiring inventory, marketing, stocking models, maximizing technologies and identifying potential profit centers.