When the plant catalogs begin to arrive, our eyes are filled with botanical eye candy of every color, shape and size. We want them all, of course. The challenge is to look beyond the pretty flowers and actively seek out plants that deliver more…more food for pollinators, greater durability with fewer inputs, and visual interest through all four seasons. As you begin to see plants from a new perspective, consider developing new ways of marketing and merchandising them according to the benefits they offer, not just their pretty colors. We’re moving beyond pretty and into the realm of more. Room 164
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