Association Day 2017

Change is Not a Four Letter Word - Leading Transformation (Room Junior Ballroom A1-A2)

20 Mar 17
1:00 PM - 2:00 PM

Tracks: Association Operation/Innovation

Associations have often been known to be slow in adopting practices that are prevalent in other industries, but with changing demographics and the advent of new technologies, many societies recognize a need to transform in order to continue to grow in members and influence. This session will introduce methods and examples that will allow association leaders to lead change within their organization, starting with creating the vision, gaining buy-in from staff and members, leveraging tools and technology, and tracking and sharing success. It will include discussion within small groups of some of the greatest challenges facing associations today and how various organizations are dealing with a shifting landscape.