FOR IMMEDIATE RELEASE
Gearing up for 2018 NY NOW, Rustico Rolls Out A New POP Display!
Orem, Utah – Thursday, July 5th, 2018 – Rustico, Booth 1440, a premium handmade leather goods brand designing and building authentic, high end, top-grain leather journals, bags, wallets, accessories and more is gearing up for NY Now 2018 summer show by unveiling its new POP display.
Along with rolling out its new 2018 creations and sneak peek into 2019, any order placed at the show will receive a new POP (point of purchase) display!
"Behind each Rustico product, there is purpose and functionality deliberately designed into each piece. We bring together old-world craftsmanship and natural American cowhides to craft unique and skillfully built pieces intended to inspire you and your customers to step outside, live intentionally and leave your mark. Stockists from all over the country and Canada have resonated greatly with our story and products and we’re confident you can too. Our new POP Display will provide our partner's customers with an introduction to who we are right off the bat. What we stand for and our handmade ethos will be the first display to go out. The new display is interchangeable and we will be sending out new inserts regularly throughout the year to our customers. " Said Rustico CEO and founder Isaac Childs.
Childs said that the Rustico brand was built on its cornerstone values of Craftsmanship, Authenticity, Generosity and Purpose which have been instrumental to its success. The brand is now exhibiting at NY NOW for its 16th year in a row. Childs states Rustico's promise that its products are original designs, handcrafted in the USA, made of the best possible materials and built to last. “We’re a natural fit for anyone looking to offer one-of-a-kind leather gifts, especially for men, for their customer base,” Said Childs.
To see the POP Display, Rustico can be found in the Handmade Design section at booth 1440. To easily locate their booth, simply follow your nose to the captivating aroma of authentic, natural leathers.
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For more info contact:
Keleigh Walbrecht, Brand Experience Specialist
keleigh@rustico.com
119 N 1380 W,
Orem, Utah 84057
P: (866) 426-4957 x5263