NY NOW® Summer 2019

Scottish Business Reinvents Wool Textiles with Sustainable Practices at NY NOW

From Seaside to Stateside, The Tartan Blanket Co. will leave you wanting to wrap up in their snuggliest blankets and scarves.

 

EDINBURGH, SCOTLAND, August 10, 2019. Scottish, family-run, natural wool blanket and scarf business, The Tartan Blanket Co., is pleased to be participating in NY NOW between August 10 and August 14 at booth 2955. Young couple and co-founders of TBCo. have travelled the world in search of sustainable fibres and manufacturing processes to weave their newest collection to present to the US.

 

TBCo. is reinventing the tartan blanket with sustainable practices. Thanks to its natural durability, wool is known for its long lifespan. Fibres can bend up to 20,000 times before breaking (as a comparison, cotton can only bend 3,000 times). TBCo. was inspired to develop products that take advantage of wool’s recyclable nature while tackling the challenge of reused wool strands being too short to respin. Their solution is to blend recycled wool with longer mixed fibres that would otherwise end up in landfill, creating a soft, durable and sustainable yarn. 

 

They will unveil their selection of natural wool blankets and scarves in traditional tartans and contemporary lifestyle designs that have been considerately curated by the Edinburgh-based team. The exhibition will showcase the product range in Recycled Wool, Lambswool, and Cashmere. In contrast to fast fashion culture, each product has been thoughtfully designed to last for years to come. Products available include Full Blankets, Knee Blankets, Baby Blankets and Picnic Blankets, along with scarves in a Standard, Oversized and Blanket size. 

 

“We’re beyond thrilled to be exhibiting at NY NOW this year. It's a great opportunity to boast about the natural properties of wool, as well as our Scottish heritage and talent” - Fergus Macdonald, co-founder of The Tartan Blanket Co.

 

“Fergus and I are proud of our team for the hard work they have put into our new branding and new product range, which has just launched in Harvey Nichols and Liberty London!” - Emma Macdonald, co-founder of The Tartan Blanket Co. 

 

The Tartan Blanket Co. bring warm and durable textiles, encapsulating Scottish heritage and modern living, with the environment in mind,  to NY NOW. Not only will you want to wrap up in the snuggliest of blankets and scarves, but you will also feel a sense of nostalgia for Scotland, even if you have never visited. Find TBCo. in booth 2955 between August 10 - August 14 for lovingly designed and woven natural wool products.

 

Tartan Blanket Co.

TBCo. is a Scottish lifestyle brand whose small team is dedicated to designing a range of natural wool blankets and scarves that merges tradition and contemporary living, with a strong focus on simplicity, aesthetic and respect for the environment. Their ethos, colsie, comes from the old Scots word for “cosy” and embodies the act of slow living and finding comfort and warmth in life’s simple pleasures. Proud supporters of the Campaign for Wool, the business has been driven by sustainability and slow fashion to create timeless pieces. Woven in a range of soft lambswool, cashmere and recycled wool blankets and scarves, TBCo. offers a varied range of consciously designed wool textiles. TBCo. was established in 2015 by a husband and wife duo and housed in the art-hub of Leith, Edinburgh. For more information, visit tartanblanketco.com.

 

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Contact: Emma Miller, The Tartan Blanket Co.

E. marketing@tartanblanketco.com  T. 0131 516 9227 

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