Sports Licensing and Tailgate Show 2019

Optic Nerve is now an official MLB licensee and Rockies sponsor

Optic Nerve Eyewear is now an official licensee of the Major League Baseball

WHEAT RIDGE, COLORADO, June 25, 2018—Optic Nerve Eyewear has announced that as of June 1, 2018, they are an official licensee of Major League Baseball. The Colorado-based company will manufacture and distribute officially licensed MLB products nation-wide. Not only will these products be featured on their website but will also be found in baseball stadiums and retail stores across the county as early as Spring 2019.  

While Optic Nerve prides themselves in offering new and cutting-edge products to MLB, the Optic Nerve and MLB partnership is one that goes beyond retail. Both Parties value the importance of family, fun and enjoying time outdoors. When looking at MLB and Optic Nerve, aligned core values and a love for the game made this partnership simple.

Bill Cotton, President of Optic Nerve stated:

“Our Mission is to bring people outdoors, and there’s no better way than going to the ballpark and helping fans support their team with their friends and family. As baseball fans, we know there’s nothing quite like sitting in a stadium seat on a hot, sunny, summer day with a glove in one hand, peanuts in the other, and people you care about all around. We’ve designed our MLB team logo sunglasses with these very days in mind—because the best part of memories is making them. While protecting your eyes, of course."

For Optic Nerve, loving the outdoors and the activities that come with it, is a no-brainer. They don't just make products for the outdoor lifestyle, they live the outdoor lifestyle.  As an active member of the community, Optic Nerve is connected to over a dozen different non-profits and community organizations to help give back and make outdoor recreation more accessible for everyone.

The sunglasses manufacturer is also a sponsor of multiple XTERRA champions, professional skiers, runners and cyclists who prove every day how reliable Optic Nerve products can be. But Optic Nerve isn’t just for the professionals, it’s for everyone. Whether it be a family 5k or a day in the stands, Optic Nerve has your eyes covered.

Each product is built with passion, and the hope that anyone can find time to enjoy the outdoors while keeping their eyes safe. For over four decades, Optic Nerve has continued to give consumers a high-quality experience of protection and style, with a lifetime warranty to guarantee you never go outside unprepared.

As a current leader in the outdoor industry, Optic Nerve is excited to expand their reach into a wider array of team sport consumers. The company is increasing their impact in the sports world by offering designs for all 30 MLB teams. The full MLB line will be available starting Spring 2019 and will include sunglasses, reading glasses, and eyewear retainers.

Optic Nerve is a proud sponsor of the Colorado Rockies and is excited to continue their support for their home team while expanding their presence within MLB.

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About Optic Nerve Eyewear

From their humble beginnings of selling sunglasses out of the back of their Subaru to now selling their merchandise worldwide, the owners of the company, Bill and Tom, have kept their sports-passion in mind when providing quality products to consumers for over 40 years.

No matter if you’re playing in the major leagues or attending the game with your family, Optic Nerve Eyewear is committed to getting people excited to enjoy the outdoors. Optic Nerve and ONE by Optic Nerve comprise a wide variety of eyewear products specifically designed so that everyone is able to pursue any activity that inspires them to spend more time outside.

All Optic Nerve Eyewear products are backed by a lifetime warranty and are built around a passion for sports. To learn more, visit www.opticnerve.com.