SYLVANIA, Ohio – Dec. 11, 2017 – Mark Feldstein & Associates, Inc. (MFA), a Product Development Company and Importer of unique home décor, seasonal decor and giftware, recently achieved a coveted milestone with the sale of 1 Million Revers-a-brella® No Drip Umbrellas.
The standard and portable-sized No Drip Umbrella keeps consumers dry with its innovative inverted design that enables one to close it upward, trapping residual raindrops inside its double-layer water-repellant canopy, made from durable pongee cloth. By inverting the design, the wet side of the umbrella faces inward when closing it, exposing only the dry side to the user. In addition, unlike a standard umbrella, its unique construction enables one to open or close it through a slightly ajar car door or doorway, providing extra protection from precipitation when exiting or entering a vehicle or building.
“Our goal was to develop an umbrella that truly kept you dry when battling the elements”, said Mark Feldstein, President, MFA. “With 1 million units sold in less than 14 months, our one-of-a-kind Revers-a-brella No Drip Umbrella has achieved the intended result.”
In addition to keeping you dry, the No Drip Umbrella also prevents potential floor puddles by forming a waterproof cone when folded.
Recognizing the unique features of the Revers-a-brella, the International Housewares Association (IHA) in March named it a winner of a 2017 Global Innovation Award in the “Home Décor & Gifts” Category.
The Revers-a-brella No Drip Umbrella is the latest in a long tradition of innovative items from MFA, including the well-known Original Singing Bird Clock, and other sound clocks licensed by a variety of companies, including Audubon™, Coca-Cola® Ford Motor Company, and Thomas Kinkade™ . MFA has also introduced products such as Flameless LED Candles, Canisters and String Lights.
MFA, located in Sylvania, Ohio, offers a wide range of unique, high-quality products for home and personal use. MFA has more than 31 years of experience in the housewares and giftware industry.
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