Salty Dog Paddle is the largest Water Sports charity in the USA and the fastest growing animal organization that is structured as a 501c3 public charity, according to Guidestar.org. 100% of the proceeds from the sale of all apparel items including shirts, hats, and dog bandanas go directly into an emergency medical grant fund for animals in distress.
Since 2015 the charity’s director, Clinton Cimring, has appeared on National Geographic and Animal Planet. Salty Dog Paddle apparel items have been spotted on celebrities like Taylor Swift, Nicky Hilton Rothschild, Formula One Race Car Driver – Colin Alive, Playboy Playmate – Bree Leigh, and Country Singer and realty TV star – James McCoy Taylor. In January 2017 the original Salty Dog shirt from 1978 was worn on Season 12 of the FXX TV Show It’s Always Sunny in Philadelphia by Mac (played by Rob McElhenney who is a Salty Dog Paddle supporter). That same month Anheuser-Busch decided to bring back Evie AKA Spuds Mackenzie as its mascot and featured her on a Super Bowl commercial.
Today Salty Dog Paddle embodies every shelter dog in its logo with a black silhouette of a mixed breed dog because “rescue is their favorite breed!” Since 2015 Salty Dog has helped adopt out over 1,000 animals from its partner rescues and have distributed over $20,000 to dogs in emergency medical situations. It also saved a bunch of sea turtles and pulled a ton of trash out of the ocean. The charity will be at the Orlando Surf Expo from January 25-27th in booth number 431, so come check out their merchandise and help save a life of a four-legged friend.
For more on the charity check out their website, http://saltydogpaddle.org