Social clubs are staging a comeback amid digital burnout in the modern age. We often wonder what we did before the internet. A community centered around a commonality; clubs have had a rich history in modern civilization. A space for political conversation, sports, leisure and most importantly networking; formal social clubs date back to the 1800s.
The new Boomerjack’s Social Club concept, yet to be named, gives guests the opportunity to ditch the screen time and be social with friends or new acquaintances over a friendly game of bocce ball or darts. Three super-size 10’ x 20’ tvs will be a huge draw on game day. Multiple areas of interest are created for optimal selfie backgrounds while comfortable yet stylish seating pods can accommodate private parties. An expansive patio with mature trees is ideal for lounging on a sunny day or for brunch and playing games such as giant jenga or fooseball. A dining room with open kitchen offers an elegant chef driven lunch experience. Private rooms can be rented for parties from 10 to 100 for anything from dinner to small plates to drinks and karaoke. Current trends are pointing that consumers are craving to spend time in places where they can literally “have it all”. This new concept provides that guest experience.
The design aesthetic is hip and laid back with an element of old school elegance set against an industrial unrefined background. The interior essence offers many elements of design that appeal to the most discerning guest yet feels comfortable to the group that only cares about a cold beer and the game. This social club is not your typical “EATertainment” concept with flashing lights, pinging noises and purchased game cards but a relaxed laid back haven as comfortable as being in someone’s home.
Harrison Vice-President and Chief Operating Officer Keith Anderson can be contacted on: 4669-268-4124
Notes to Editors:
Harrison is a leading international brand and architectural design consultancy for the hospitality industry. It has headquarters in the US (Dallas, TX), UK (London and Birmingham) and the Middle East (Dubai). Full details of the company’s services and specialisms are available at:
www.harrison.hn
About Boomerjacks:
Boomerjacks has established itself as a leader in patio and sports focused restaurants.
Boomerjacks has 14+ locations in the DFW area and is planning on expanding further. They are currently venturing into another concept, which is a social concept offering gourmet bites, hand crafted cocktails, oversized TVS and social games. Full details on the company are available at:
www.boomerjacks.com