January 19, 2018 – Crocs, Inc., a global leader in casual footwear for women, men and children, is thrilled to extend a Colorado-welcome to Outdoor Retailer by showcasing another highly-anticipated collection for the Fall/Holiday 2018 season. Each franchise on display at Outdoor Retailer complements a variety of outdoor activities including hiking, fishing and boating.
“When Crocs launched more than 15 years ago, we were adopted by water and outdoor enthusiasts who embraced our comfortable and durable footwear. In fact, the iconic Classic Clog provided comfort where comfort was needed most: boat decks, docks and other outdoor surfaces,” said Michelle Poole, Crocs Sr. Vice President of Global Product and Marketing. “Although the brand has evolved over the years, the great outdoors remains part of our heritage – and our product collection – and we are excited to share these styles at Outdoor Retailer.”
Crocs will showcase the following franchises during Outdoor Retailer at booth #53152-UL. Inspired by the outdoors, the styles are comfortable, lightweight, easy to pack and easy to put on and take off.
The Classic Clog: One of the most recognizable footwear silhouettes in the world, Crocs Classic Clogs are the shoes that created our brand philosophy to marry simple design with incredible comfort. A true water shoe at heart, the Classic Clog is lightweight and easy to clean, making it an ideal for a number of outdoor activities. Its water-friendly, quick-drying design also features a ventilated forefront, providing breathability when it’s needed most.
Swiftwater: Comfort and functionality are an expectation for consumers who spend time outside. The Swiftwater collection, available in a variety of styles, including clogs, sandals, flips and slip-ons is up to the challenge. From the backyard to the great outdoors, these active-minded shoes feature outsoles with herringbone flex grooves for great traction around water, and a Croslite™ foam construction that won’t absorb water.
Crocs will also offer attendees a sneak peek at its most innovative comfort technology to-date. Created from “equal parts science and magic,” this collection is Crocs’ answer to the growing athleisure trend. It’s the perfect fit for consumers who want to feel comfortable all day every day or who simply want a stylish complement to their athleisure wear.
Attending media are encouraged stop by the Crocs booth (#53152-UL) during Outdoor Retailer to view our on-site selection of outdoor-inspired footwear. If you would like to arrange an appointment with a member of the Crocs product team, please contact Ryan Roccaforte at rroccaforte@crocs.com or 720-378-1046.
About Crocs, Inc.
Crocs, Inc. (Nasdaq: CROX) is a world leader in innovative casual footwear for women, men and children, combining comfort and style with a value that consumers know and love. Every pair of shoes within Crocs’ all-season collection features Croslite™ material, a proprietary, molded footwear technology, delivering extraordinary comfort with each step.
In 2018, Crocs reinforces its mission of “everyone comfortable in their own shoes” with the second year of its global Come As You Are™ campaign. To learn more about Crocs or Come As You Are, please visit www.crocs.com or follow @Crocs on Facebook, Instagram and Twitter.
Ryan Roccaforte- Global Public Relations Manager
rroccaforte@crocs.com
303-848-7116