NY NOW® Winter 2018

ARTĚL INTRODUCES NEW BUTTERFLY MEADOW MOTIF

PRAGUE, CZECH REPUBLIC – If any creature could be said to evoke the feeling of warm sunshine on a lazy summer day, surely it would be the colorful, elegant, carefree butterfly. This summer, ARTĚL – the globally renowned producer of luxury crystal couture – celebrates these otherworldly insects with BUTTERFLY MEADOW, an exquisitely detailed new design motif that lends a taste of the great outdoors to any home décor setting.

Featuring not only richly engraved butterflies but also interwoven blossoms and vines, BUTTERFLY MEADOW is quite similar in style to the firm’s highly popular VERDURE motif. Like VERDURE, the new motif was inspired by the wallpaper designs of Dagobert Peche, a prominent member of the Wiener Werkstätte (an early 20th-century community of Austrian designers working in the fields of ceramics, fashion, jewelry, furniture, and the graphic arts).

According to ARTĚL founder / director Karen Feldman, “anyone who knows me knows that while I’m a huge fan of decorative arts from the Wiener Werkstätte in general, I’m just crazy about that Dagobert Peche! I really think he is quite possibly the best decorative artist of all time, and every one of his designs are just so visually interesting. On a recent visit to the fantastic Neue Gallery in NYC, I happened to see an example of Peche wallpaper with beautifully stylized butterflies and flowers, and I immediately felt compelled to create yet another glass motif that pays homage to his unique vision. The result is a look that is timelessly chic and simply perfect for outdoor cocktail parties or al fresco dining.”

Established in 1998 by American designer and entrepreneur Karen Feldman, ARTĚL specializes in handcrafted, functional crystal glassware of high design. The company takes its name from an early-20th-century collective of Czech artisans whose dedication to preserving the traditional methods of handcraftsmanship led them to reject industrial production techniques. ARTĚL carries on the spirit of these artisans and their commitment to producing – entirely by hand – lasting objects of impeccable quality, design, and functionality. ARTĚL’s innovative product line can be found on the shelves of Asprey, Christian Dior, Neiman Marcus and Thomas Goode, among other exclusive retailers.

CONTACT

info@artelglass.com

PRAGUE          TEL +420 271 732 161

NEW YORK     TEL +646 216 9415