Fresh Summit 2018

Harvest Snaps: Veggie-Based Crisps to Help You Thrive

Press contact: 
Shaina Ostroff
Reach Public Relations
424-835-4229 
shaina@reach-pr.com

Harvest Snaps: Veggie-Based Crisps to Help You Thrive 

Farm-Direct Green Peas, Black Beans & Red Lentils are the First Ingredient in BFY Snack Lineup

Fairfield, CA – Remember the first time you tasted a freshly-picked tomato straight from the vine or fresh snap peas from a farm stand? Pair that fresh, flavor-forward taste with the undeniable appeal of a crunchy, salty snack, and the result is Harvest Snaps from Calbee North America. Farm-direct vegetables (green peas, black beans or red lentils) are the first ingredient of these better-for-you, veggie-based snack crisps, which are sold in their natural home: the produce aisle. 

Featuring 30-60% less fat than regular potato chips and only 130 calories per 22 crisps, these baked (never fried!) snacks pack in 4-5g of plant-based protein, 3-5g of fiber, plus calcium and potassium in every serving. Each irresistible, crunchy bite is completely free of artificial flavors, colors, cholesterol, and the common allergens: soy, nuts, wheat and eggs. 

Showing the world just how delicious healthy snacking can be, here’s how the brand’s ten creative flavor offerings break down:  

  • Lightly Salted (The Original!): The naturally delicious taste and powerful nutrition of green peas are the shining stars of these Non-GMO Project Verified, low-sodium and dairy-free snack crisps. 
  • Southern Style BBQ (New): These black bean snack crisps are bursting with a perfect balance of sweet smoky flavors and just the right amount of red pepper heat.  
  • White Cheddar (New): Sharp and creamy cheddar flavors “pop” in every crunchy bite of these green pea snack crisps. Cheese meets peas… yes please!
  • Parmesan Roasted Garlic (New): Rich parmesan cheese is paired with savory, oven-roasted garlic to create a green pea snack crisp umami experience. Molto Buono!
  • Caesar: These light and creamy pea snack crisps easily satisfy your Caesar salad cravings any time of day. 
  • Wasabi Ranch: The heat and bite of wasabi, paired with the creamy coolness of ranch dressing, combine to make these zippy pea snack crisps the perfect pick-me-up. 
  • Black Pepper: Cracked and spicy ground pepper kick up the heat of these Non-GMO Project Verified, dairy-free and low-sodium green pea snack crisps.
  • Tomato Basil: The perfect pairing of vine-ripened tomatoes and fresh basil make these Non-GMO Project Verified and dairy-free red lentil snack crisps sure to tantalize the taste buds.
  • Mango Chile Lime: Sweet mango, zesty lime and spicy chiles join together in these dairy-free black bean snack crisps that’ll get your taste buds dancing with delight.
  • Habanero: Made with wholesome, superfood black beans and real habanero peppers, these dairy-free black bean crisps are only for the bold: crunch, heat, repeat!

Harvest Snaps are currently available in 3oz and 3.3oz bags in a wide variety of grocery, club, drug, convenience, and natural food stores across the country. Select flavors, including Southern Style BBQ, White Cheddar and Lightly Salted, are being introduced in a 10oz “Bigger Bag” size this fall. Visit www.harvestsnaps.com and follow @harvestsnaps on social media for more information. 

About Calbee North America
Since expanding from Japan in 1970, the Calbee North America team has been passionate about making delicious snacks and using quality ingredients that bring a smile to your day. Their mantra is to “Harvest the Power of Nature,” and this is demonstrated in the company’s popular and nationally distributed line of Harvest Snaps Snack Crisps, which features green peas, black beans or red lentils as the product’s first ingredient. Visit https://calbeena.com/ for more information.

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