Fresh Summit 2018

SUNSET® Announces Aloha™ Pepper Now Shipping from Its Michigan Greenhouse

Kingsville, ON (March 13, 2018) Just in time for the summer grilling season, SUNSET® announces its first 2018 shipment of their Aloha pepper from its Michigan greenhouse. This colorful, red and yellow striped pepper received a Superior Taste Award from the International Taste and Quality Institute in 2017 and is now available for retail distribution.

“Our Aloha pepper brings a bold, fresh look to the produce department and an aromatic flavor that’s perfect for spring salads and summer grilling,” SUNSET CEO Paul Mastronardi explained. “The pepper category is ripe for innovation. We continuously seek out opportunities to bring unique and exciting flavors to the produce market and we believe the Aloha pepper is a win for consumers and retailers.”

The Aloha pepper appearance delivers a dramatic and impactful presence at the point of sale and is a Mastronardi Produce exclusive product. The red and yellow stripes combine to form a unique and attractive orange color unlike any other pepper in the category. Part of SUNSET’s Chef-Inspired collection, the Aloha pepper can be stuffed, sliced or chopped and is ideally suited for stir frying, grilling, as well as snacking. “Spring and summer are made for sweet, tropical flavors,” Paul Mastronardi said. “Not only does the Aloha pepper offer a taste of the tropics, it pairs beautifully with citrus flavors and robust spices so it’s incredibly versatile. This pepper will wow your guests with visually stunning flavor.”

With its beautiful color and delicious flavor, the Aloha pepper is excellent for any occasion, from backyard BBQs to grad parties. It’s a fun veggie for kids to dip and it makes a stunning addition to your favorite pepper recipes.

The Aloha pepper is available in 12x2ct cases and 11lb bulk cases. For more information about the Aloha pepper or any other SUNSET product, call 519-326-1491 or sales@sunsetgrown.com.  

About SUNSET®

SUNSET® is a pioneer and industry leader in the gourmet greenhouse industry that grows and markets nationally recognized brands such as the Campari®, Zima®, Angel Sweet® and Kumato® brand tomatoes.  Family owned and employee managed for over 60 years, SUNSET prides itself on producing consistently flavorful gourmet tomatoes, peppers and cucumbers. Click here to access more SUNSET news releases.

To learn more about SUNSET®, visit sunsetgrown.com