Fresh Summit 2018

Accu-Label and Orora announce strategic parternship

September 28th, 2018
Supplier relationship expands market reach across North America to provide produce packaging solutions

Orora Packaging Solutions, the industry-leading North American branch of Orora Limited (ASX:ORA), is proud to announce that it has entered into a strategic partnership with Accu-Label.

Orora Packaging Solutions President Bernie Salvatore said, “At Orora, we are constantly looking for better and more efficient ways to grow our business into new markets, whether geographically or with new customer segments. Our goal is to provide customer value and differentiation through innovation and service. We are always seeking like-minded companies to partner with. Together we can strengthen our presence in the market.”

In addition to offering customers products such as corrugated trays, clamshells, rigid packaging containers and flexible films, Orora is proud to offer Accu-Label’s specialty fruit labels and label application equipment to create a total packaging solution for the produce packaging industry.

As food systems continue to evolve in a highly globalized and complex network of players, Accu-Label and Ag-Tronic Control Systems (Accu-Label’s design and engineering firm) have remained committed to their pursuit of providing a competitive advantage for customers and increasing efficiencies in packhouses. Since 1991, Ag-Tronic Control Systems has pioneered the development and evolution of machine vision, robotics, and automation solutions in agricultural technology.

Accu-Label's internationally patented ORB-it® Labeling system with Print and Apply™ is the most successful PLU labeler in the world - currently in its 11th year of production. Accu-Label is capable of printing GS1-DataBar (GTIN) and any other variable data in real-time for a complete traceability solution, down to the item-level. Accu-Label has been a visionary in creating a sustainable labeling solution that minimizes the negative impact on the environment by choosing to produce a biodegradable paper-based label that degrades faster than the plastic label alternatives.

“We are thrilled to partner with Orora through Orora Fresh and Landsberg Orora. Orora has established a reputation for success by instituting a philosophy that begins and ends with the customer in mind. Orora has a strong presence throughout North America and globally, which opens new sales and service channels”, says President of Accu-Label, Joe Sleiman.

Through Landsberg Orora, a fully-integrated total packaging solutions company, and Orora Fresh, a produce packaging company, Orora Packaging Solutions is thrilled to partner with Accu-Label to provide world-leading, eco-friendly fruit labeling technology to customers throughout the US, Canada and Mexico. 

--  ENDS --

Media enquiries:

Coleen Bentley

Orora Packaging Solutions

Corporate Communications

P: +1-714-562-6102

Shubh Singh

Accu-Label Inc.

Business Development

P: +1-519-727-0888

Orora Packaging Solutions

Orora Packaging Solutions leads the market in custom packaging and supply chain optimization. We service a diverse range of customers in the food, beverage, technology, health care, automotive, industrial and agricultural markets. We work together with customers to create total packaging solutions that solve the toughest challenges by combining services from any of our 11 business units.

Orora Fresh

Orora Fresh provides total packaging solutions for retail and wholesale customers in the produce, agricultural and greenhouse markets. From corrugated trays, films, rigid containers to automation services, Orora Fresh partners with customers to transform produce packaging.

Landsberg Orora

Landsberg Orora is a fully integrated total packaging solutions company that helps customers develop optimized packaging solutions that transform the packaging experience. From custom design and materials to prototype development and manufacturing, packaging automation and equipment, kitting and fulfillment, global sourcing, and full service warehousing and logistics, our packaging consultants develop cutting-edge, innovative solutions that take a product from concept to consumer.  Since 1947, we have operated with the philosophy that everything begins and ends with the customer.

Accu-Label Inc.

Accu-Label is recognized as the industry leader in fruit labelling technology, providing the most reliable, cost effective & eco-friendly fruit labelling solutions since 2001. Our internationally patented ORB-it® high-speed labelling systems have proven to outperform all other fruit labelling systems by: providing the highest label application rate on wet and fuzzy produce; producing the least amount of damage or bruising to soft produce; and, being the most reliable equipment with user serviceable plug-and-play design. Our Labels are constructed from high-quality bio-degradable PAPER on a recyclable PET liner. The ORB-it® G-2 Print & Apply labelling system has proven to be the most successful on-demand label printing solution since 2008, and the patented Waste Liner Rewind design has reduced operator maintenance by 90%. Along with Ag-Tronic Control Systems Inc., we provide total packaging & automation solutions for customers across Canada, The United States and Mexico.