2018 International Pizza Expo

DONNA ITALIA, THE AUTHENTICALLY ITALIAN, THREE-MINUTE PIZZA SOLUTION TAKES THE U.S. FOOD & BEVERAGE INDUSTRY BY STORM

DONNA ITALIA, THE AUTHENTICALLY ITALIAN, THREE-MINUTE PIZZA SOLUTION TAKES THE U.S. FOOD & BEVERAGE INDUSTRY BY STORM

100% Italian-made, Authentically Artisanal Pizza Solution Rapidly Expands Presence Among Leading Hotels, Restaurants and Attractions Nationwide

MIAMI – November 27, 2017 – Donna Italia, the turn-key, three-minute pizza solution providing food and beverage operators with an authentic, Italian-made pizza experience for their customers, announces its official U.S. market launch as it quickly makes in-roads among some of the industries leading hotels, restaurants and attractions.

The fast-growing company’s U.S. launch follows a successful international roll-out that began in 2015 and now spans a presence in thousands of outlets in 13 countries in just two years.

The ability by foodservice operators to consistently prepare and serve a high-quality, Italian-made pizza – one of the world’s best loved and most frequently ordered foods – quickly and easily without investing in large, expensive equipment, staff time or training, has long been a challenge.

By combining both a great-tasting pizza, together with a specially-designed, easy-to-use stone oven small enough to sit on a counter, the innovative Donna Italia Pizza Solution guarantees an artisanal Italian-made pizza of optimal quality and taste served in just three-minutes.

In addition to the product itself, the Donna Italia Pizza Solution also includes the company’s cost-effective business model and flexible contract terms. Restaurants and food and beverage operators receive the equipment (including oven of choice, pizza prep tools, and ongoing service and support) at no cost, paying only for the pizzas much like a month to month food club subscription, creating an efficient stream of revenue with zero depreciation.

The U.S. food/beverage and hospitality industries are catching on fast, with Donna Italia finding a receptive market among managers and operators. Donna Italia currently maintains a heavy presence in Florida, and can be found at food and beverage outlets at select Best Western, Embassy Suites, Loews, Marriott, Millennium, and Sheraton hotels, in addition to The Lowry Zoo in Tampa; Everglades Holiday Park in Fort Lauderdale; and dozens of restaurants, bars, cafes, lounges, and golf clubs. Through a successful franchise agreement, Donna Italia is also growing its presence in Nevada and California which includes Fat Tuesday’s in Las Vegas; Santa Anita Park in Arcadia, CA; and LOL Kids Club in Ontario, CA.

“We serve Donna Italia pizza in our restaurant and poolside using their special ovens, which add great flavor and turn out a perfect pizza every time – three minutes and it’s done – saving us on labor costs and time. The pizzas and ovens together, are a great product,” said Leon Teow, Executive Chef, Loews Portofino Bay Hotel, Orlando, Florida.

Based on current demand and production levels, Donna Italia is on track to lead the market with continued growth and expansion in the U.S. and internationally of its direct sales and franchise operations as it rolls out new innovative product line extensions and makes plans to enter new markets in 2018. Presently, total production of Donna Italia’s 9” and 12” pizzas is expected to reach 4.8 million by year-end 2017.

Donna Italia pizzas are made in Italy with 100% natural ingredients, including fresh Italian mozzarella cheese, a special blend of Italian flours, olive oil, and tomato polpa (crushed tomatoes), with no added sugar, baking enhancers or preservatives. For optimum freshness, the pizzas are then partially baked in a wood-fire oven, fast-frozen, and packaged individually in a specially-designed, flow-pack wrapper. The result: using Donna Italia’s counter-top stone oven – exclusively designed to perfectly prepare the Donna Italia pizzas quickly, easily and with consistent quality - this plug-and-play operation allows for a hot and delicious pizza to be served in only three minutes from freezer to table.

To further help operators succeed, the company works with each new establishment to assess it’s “pizza demand” based on the type of outlet, local market, and other factors. From there, the company provides staff education and training, marketing materials and support. The result - Donna Italia’s customer retention level exceeds 85%.

According to Donna Italia Founder and CEO, Gilad Shalom, “As much as I love food and pizza, Donna Italia was never really about the food per se. Instead, it was about providing an industry – in this case, the foodservice industry – with a game-changing pizza solution and business model, while also spreading the Italian spirit, flavor and passion for life with as many people as possible.”

ABOUT DONNA ITALIA

Donna Italia is a proven, turn-key pizza solution for hotels, restaurants, cafés, bars, entertainment venues, and other food and beverage outlets seeking an authentic, Italian pizza experience for their patrons that is great tasting as well as fast and easy to prepare and serve. The plug-and-play Donna Italia Pizza Solution consists of both a genuine, 100% Italian-made pizza together with a space-saving, state-of-the-art Italian-made stone oven designed exclusively for the Donna Italia pizzas to ensure perfect preparation with ease and precision in just three minutes. Providing speed, simplicity and consistent quality, the ovens are small enough to sit on a counter-top and require only a regular 110v outlet for operation.  Available in three models, the ovens are provided at no cost, with operators paying only for the pizzas much like a month to month food club subscription. Founded by Gilad Shalom in Israel in 2011, the company expanded internationally in 2015 under Donna Italia International. In 2017, Shalom began to focus his efforts on developing the U.S. market as the CEO of Donna Italia USA. Today, the company works with thousands of food and beverage operators, while also offering a compelling franchise opportunity. Donna Italia maintains offices in Israel, Cyprus, Italy and Miami, Florida, while the pizza ovens and pizzas are produced and manufactured exclusively in Italy. For more information, visit  www.donnaitalia.com.