Vernon Hills, IL – March 21, 2018 – Why waste time and money on ordinary brand merchandising? Consumers are deluged with promotions. In a crowded marketplace, displays and packaging need to grab their attention and hang on to it, and visual appeal is not enough. Evocative scents, enticing textures, and intriguing special effects demand interaction.
That’s consumer engagement. And, at H&H Graphics, we don’t do ordinary.
SnapShot to Win
Experience the consumer engagement we can create for you and you could win a 60” flat screen television, a Google Home or a Starbucks gift card. Throughout the Global Shop expo, we will be distributing game cards that feature our proprietary printing technique—SnapShot—that reveals a hidden message when photographed with the flash setting of your cell phone camera.
Post your photo of our game card on Twitter or Instagram using the hashtags #globalshop and #handhengages and then visit Booth #1246 for a chance to win.
SnapShot printing generates consumer engagement by creating an experience around your product or message.
Multisensory Printing Techniques Generate Dramatic ROI
Research shows that special effects printing techniques can dramatically increase consumer engagement, driving product sales up and maximizing your return on investment – especially effects that consumers experience through multiple senses, like adding texture and scent to your visuals.
Special effects printing adds the Wow Factor to product packaging, displays, gift cards, mailers, flyers, folders, book covers, posters and pretty much anything that can be printed.
How to Make the Wow Factor Work for You
There is a reason printers come to us from around the world when they need something one-of-a-kind for everything from high-end health and beauty products to brand name food and liquor campaigns.
At H&H Graphics, we can print a football you can feel, a recipe card you can smell and a postcard with a hidden message revealed when you photograph it, dip it into water or heat it with the warmth of your touch. We custom formulate our inks and finishes for glitter that won’t rub off, colors that match exactly and scents that replicate everything from the smell of money to freshly baked cookies, to anything you can think of. If you can imagine it, our award-winning R&D team can create it.
We have special expertise with UV, aqueous and conventional coatings and finishes.
For more information or an “Even Better If…” Audit of your current display and packaging portfolio, stop by Booth #1246, visit our website at www.handhgraphicscom or call (847) 383-6285.
About H&H Graphics
Founded in 1978, H&H Graphics works with brand managers and commercial printers to engage consumers like never before with multi-sensory, special effects screen printing. The award-winning R&D department of H&H Graphics creates custom inks and coatings in-house that achieves any desired look, feel or smell with the highest quality and performance, complimented by a level of client service that's unequaled in the industry. Example special effects include thermochromic, glitter, gloss, matte, scented, scratch-off, glow-in-the-dark, and textures – ideal for use with retail packaging, POS/POP displays, book covers gift cards, and greeting cards. More:
www.handhgraphicscom