MEDIA CONTACT:
Lori Castillo
Office: 210.408.8539
Cell: 210.861-5320
loricastillo@naturesweet.com
NatureSweet Tomatoes Upholds New Tomatoes Raised Right Campaign at PMA
No. 1 grower of best-tasting tomatoes will introduce new size options at
PMA Fresh Summit Convention and Expo
SAN ANTONIO, TX – September 20, 2017 – NatureSweet® Tomatoes (NatureSweet.com), continues the support of its Tomatoes Raised Right campaign at the upcoming Produce Marketing Association (PMA) Fresh Summit Convention and Expo held in New Orleans from October 19-21, 2017. The company will also introduce a new brand in the mid-size tomato category.
The campaign highlights the many benefits of NatureSweet and its tomatoes – from sustainable greenhouse growing practices to the numerous contributions of the company’s 9,000 full-time Associates who plant, nurture, hand-pick and package each tomato.
“The Tomatoes Raised Right campaign tells the unique story of how we are invested in growing our tomatoes from start to finish,” said Lori Castillo, Director of Marketing. “Raising something right doesn’t happen in a day, so NatureSweet is vertically integrated, controlling everything from seed to shelf so families can enjoy our great-tasting tomatoes year-round.”
As for the new items, NatureSweet Tomatoes will be showcasing Cherubs®, the No. 1 small tomato in the United States, which is now available in a convenient 18-ounce package along with a 16.5-ounce package size of its Constellation medley pack of tomatoes. NEW NatureSweet Eclipses™ have a darker color for deeper flavor. Perfect for slicing and great in any recipe, Eclipses™ are a deeper shade of delicious tomato.
Stop by booth #518 at PMA sample Tomatoes Raised Right from NatureSweet and check out the company’s newly designed booth in support of the new campaign.
About NS Brands, LTD.
NS Brands, LTD. ® is the leading grower of the best-tasting premium fresh tomatoes in North America. NatureSweet provides consumers with “Tomatoes Raised Right” which begins with choosing the best seeds. From there, more than 9,000 full-time Associates cultivate then handpick the vine-ripened tomatoes in sustainable greenhouses, ensuring premium freshness and sweetness. The only tomatoes that guarantee consistent, superior taste year-round, NatureSweet tomatoes are sold at major grocers, mass retailers and club stores in the United States, Canada and Mexico. Known for award-winning quality and innovative packaging, NatureSweet is also committed to having a positive social, environmental and economic impact on the communities in which it operates. NatureSweet Cherubs®, SunBursts™, Glorys®, Jubilees™, Eclipses ™, and Constellation™ are trademarks of NS Brands, LTD.
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