Delano, CA (September 18, 2017): Sunlight International is pleased to announce it is now doing business as (dba) Pretty Lady Vineyards, and is introducing an exciting new packaging option for the 2017 season!
“The Pretty Lady Grapes brand has become so recognizable to consumers, we felt that it was time to better align our company name with our most popular label,” says co-owner and President Nick Dulcich. “This new name reflects an effort on our end to be more easily recognizable to fans of our grapes around the world.”
Adding to their already popular line of 2 and 3 lb. clamshells, grab-and-go bags, and 2 lb. fixed-weight grab-and-go bags, the new 3 lb. Top Seal pack of Pretty Lady Grapes is sure to please the health-conscious millennial and the family-focused club shopper alike.
“We’re really excited about the 3 lb. top seal containers, and are already getting some great feedback from our retail partners about bringing these into their produce departments,” says Dulcich. “Consumers will appreciate the additional pack size option, and we anticipate that retailers will see strong profits through the fourth quarter with Pretty Lady Grapes.”
Stop by booth #1157 in New Orleans this October for a tasty treat!
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About Pretty Lady Vineyards
For over 50 years, the Dulcich family has made it their mission to produce the biggest, sweetest, best-tasting California table grapes. Today, the Pretty Lady and Hobgoblin brands are recognized and preferred by consumers all over the world. Now boasting over 6,000 acres and growing over a dozen different varieties every season, July – December, Pretty Lady Vineyards is a premier force in the grape category. For more information, visit prettyladyvineyards.com.