Fresh Summit 2017

California Grapes Business Update

King Fresh offers new varieties

King Fresh Produce LLC, Dinuba, Calif., has some varieties coming into production this season and will have a 15% increase in acreage from its existing growers, said owner Keith Wilson.

The company has added the Valley Pearl, a large, flavorful, early-season grape with good flavor, as well as Allison, a late-season red grape, and Magenta, a mid-season red variety, Wilson said.

At the same time, the company is pulling out red globes and crimsons.