2016 Cosmoprof North America

Spoolies, Inc Reinvents Vintage Hair Curler

Spoolies Reinvents 1960s Heatless Hair Curler with Silicone Heat Resistant Material, Refined Design, and First Glow-in-the-Dark Curlers.

 

Flexible one-piece silicone hair curlers create classic curls with a modern twist, while eliminating the frustration of using pins, clips, or damaging hair with a heated tool.

 

 

SAN JUAN CAPISTRANO, June 24, 2016 – Last year, Spoolies Hair Curlers announced the latest innovation in heatless hair curlers. Made in the U.S.A. from heat resistant medical-grade silicone, the one-piece hair curler compresses the hair to help speed up the curling process. Their “Playful Pink,” “Shadow Black,” and “Hello Glow” curlers are a fun heatless alternative to the damaging effects of electric curling tools.

 

“Bringing back the new Spoolies curlers fulfills two purposes - they are a fun, safe, no-heat curling option for girls, and secondly, a portion of every sale benefits girls education projects in Africa," said Jeanne James, President of Spoolies, Inc. “Spoolies solve the #1 dissatisfaction with electric curling tools – thermal burns. According to the Electrical Safety Foundation International (ESFI), two of the most common causes of product-related thermal burn injuries among children ages 14 and under are electric hair curlers and curling irons. Spoolies offers a safe alternative to electric curling tools, and since our silicone material is heat resistant, a hair dryer can be used if desired. ”

 

Spoolies has refined the vintage design in hypoallergenic silicone and new patented design features to create 21st Century bouncy curls of beachy waves and spiral ringlets. The curlers are strong, will not crack, break, or slip out of the hair and they are perfect for everyday use at home or while traveling. Suggested retail price is $17.99 for a 12 pack and $29.99 for a 24 pack, with a Mesh Storage Bag offered at $7.99. All products are offered on the www.spoolies.com website and select retail stores carry a Spoolies® 5-Pack for under $6.00.

 

A new jumbo size Spoolies will join the Spoolies family of products as the brand further expands in July 2016.