LAS VEGAS – Today at the Automotive Aftermarket Product Expo (AAPEX), General Motors announced it will reorganize its ACDelco field organization in an effort to grow sales and strengthen its position in the independent aftermarket.
As part of the reorganization, GM Customer Care and Aftersales will deploy five new ACDelco zone managers and 160 GM field employees throughout the country to service independent aftermarket customers.
“With more than 65 million GM vehicles in operation and the increasing age of these vehicles, we have an opportunity to realign the ACDelco organization to help our customers capitalize on this business while growing our own market share in the process,” said Rick LaBelle, general director, CCA field operations.
This new ACDelco field force will be strategically deployed to provide maximum coverage in the independent aftermarket. They will be aligned to grow business with ACDelco’s Professional Service Center and Regional Service Center program participants, independent service centers, and other secondary accounts, including an increased focus on fleet opportunities.
“The new ACDelco field structure demonstrates both our commitment to our customers and to succeeding in the independent aftermarket,” said LaBelle. “In turn, it shows GM’s support for ACDelco.”
The new field structure will be implemented in the first quarter of 2016.
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ACDelco is the exclusive Original Equipment parts brand for Chevrolet, Buick, GMC and Cadillac, as well as provider of premium aftermarket parts for most other makes and models. Other available applications include off-road, marine and industrial. With a century of history behind it and nearly 90,000 parts across 38 product lines, ACDelco is the preferred choice of professional technicians and do-it-yourselfers in more than 100 countries. To find an ACDelco Professional Service Center program participant or parts retailer, visit acdelco.com or call 1-800-ACDELCO. Find ACDelco on Facebook, YouTube, Instagram and Twitter.