AAPEX 2015

ARIES Rebrand to be Unveiled at SEMA 2015

New logo, products, marketing materials and more set to launch

ARIES Automotive, a fast-paced marketer and innovator of truck, jeep, SUV and CUV accessories, has undergone some exciting changes in recent months. We have enhanced our online presence with a new website, refined our vehicle application data to make it easier to find the right parts and upgraded the look of our catalogs. We have also added extensive photo, video and content resources, with more on the way. All of these assets are taking ARIES and its customers to the next level, and to show it, ARIES is getting a new image.

At SEMA 2015, we will officially release the new innovative ARIES brand. In addition to a new styling, unique new products and marketing support materials, we are excited to present a fresh ARIES logo. The logo features bold lettering and a sleek font to capture attention and show off our aggressive attitude. It also incorporates within the A and the R of ARIES, a bull bar shape, one of our defining symbols as an automotive accessories brand.

The ARIES rebranding is an exciting step for us and one we are eager to share with our customers. It will officially launch at SEMA with all ARIES products, literature, media and other assets reflecting the new image. We are confident that this rebranding will be a reflection of where ARIES is going as a company and of our customers’ future success.

To learn more about ARIES, visit ariesautomotive.com and be sure to visit us at our booth at SEMA 2015 (booth# 34097).


Contact Sarah Brandenburg for more information.