2017 Outdoor Retailer Summer Market

Frontiersman Introduces State-of-the-Art Bear Safety Products at Outdoor Retailer Summer Show 2017

Product line from SABRE, no. 1 pepper spray trusted by police & consumers worldwide announces new Frontiersman® Bear Horn, Bear Safe, and Bear Spray with Practice Spray

SABRE, the no. 1 pepper spray trusted by police and consumers worldwide, is expanding its Frontiersman bear safety line with three new products. Designed by outdoor experts, the new items help customers reduce their bear encounter risk, and even help deter an attack in a worst-case scenario.

“When you’re in bear country, you’re in a bear’s natural habitat,” said David Nance, SABRE CEO/V.P. of Sales & Marketing. “So, it’s important to respect their space by reducing the risk of taking them by surprise. It’s also important to be prepared with an environmentally friendly option in case a bear encounter turns into a personal safety issue. This trio of products was developed to help prevent our customers from finding themselves head-on with a bear, but also to be prepared just in case that happens.”

The perfect complement to your bear spray, the Frontiersman® Bear Horn unleashes a powerful sound which will warn bears that humans are present, reducing the risk of startling an animal into aggressive behavior. Compact and extremely loud, the horn can be heard up to a half-mile (805 m) away when activated by the push of a button.

A campsite essential, the Frontiersman® InsiderTM Bear Safe is the most comfortable and convenient-to-carry model on the market. This unit fits more than a week’s worth of food alongside your other trail gear inside gear bags of 45L or larger, eliminating the need for straps or external carrying. The bear-resistant food safe even features a pressure relief valve which adjusts air pressure every 1,000 feet (300 m) to prevent warping.

The Frontiersman® Bear Spray with Practice Spray enhances familiarity and confidence for bear spray users. Featuring the exact same deployment style and firing mechanism as the active bear spray counterpart, the practice spray helps build muscle memory and confidence. The live bear sprays offer up to the industry maximum 35 feet (10.6 m) range, as well as the EPA maximum heat (2.0% major capsaicinoids).                                    

The Frontiersman Bear Horn and Bear Spray with Practice Spray are currently available at SabreRed.com and in retailers across North America. The highly-anticipated Frontiersman InsiderTM Bear Safe will be available soon.

Domestic inquiries: Aimee Johnson | ajohnson@sabrered.com

International inquiries: Ashley Fiedler | afiedler@sabrered.com

ABOUT SABRE

SABRE, the no. 1 pepper spray trusted by police and consumers worldwide, is family owned and operated with four decades of experience and is the leading brand in personal safety. The company’s law enforcement grade pepper sprays provide consumers with the same superior quality chosen exclusively by the New York Police Department, Los Angeles County Sheriff’s Department and law enforcement agencies worldwide. SABRE has trained 3,500 officers around the globe on the use of force and how to use pepper spray. SABRE also has a line of consumer personal alarms and home security systems, and is dedicated to educating its customers. SABRE’s Personal Safety Academy is available through certified instructors around the world to help teach personal safety skills to SABRE users. Learn more at http://www.SABREred.com, on Facebook at ‘SABRE-Security Equipment Corporation’, on Twitter @SABRERed or on Instagram @SABRESafety.